balanced & relevant
Creating a regular mix of content between practice areas and topics is important both for the visitors to your site and SEO
Balanced & Relevant Content
We cover most of the typical practice areas that a high street or medium sized firm will carry out, with a spread of private client and commercial disciplines.
It is important to have a balanced mix of news articles. Too much emphasis on a particular area, will give the impression that is the area which you specialise in, perhaps suggesting the other areas are a sideline or infrequent. A balance demonstrates expertise and knowledge in a broad range of service areas.
Too much focus on a particular area can also affect SEO by how Google and other search engines perceive your site.
Regularly posting a variety of content will benefit both SEO and visitor experience. We prepare 10 articles per month, which you can likely schedule to go live when suits you. We recommend spreading the content throughout the week. Most website platforms, such as WordPress allow scheduling.
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